Cookie Policy

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners information about how their site is being used.

Cookies serve various purposes, including:

• Remembering your preferences: Such as language settings, font size, and other display preferences
• Keeping you signed in: So you don't have to log in every time you visit
• Understanding usage patterns: Helping us improve our website based on how visitors use it
• Providing relevant content: Delivering personalized experiences and relevant advertisements
• Security: Helping protect your account and detect fraudulent activity

1.1 Types of Cookies by Duration

• Session Cookies: Temporary cookies that are deleted when you close your browser. They are essential for the website to function properly during your visit.
• Persistent Cookies: Cookies that remain on your device for a set period or until you delete them. They help remember your preferences for future visits.

1.2 Types of Cookies by Origin

• First-Party Cookies: Cookies set by the website you are visiting (raphussolutions.com)
• Third-Party Cookies: Cookies set by other domains through services embedded on our website (e.g., analytics, social media)

2. How We Use Cookies

At Raphus Solutions LLP, we use cookies and similar tracking technologies for the following purposes:

Purpose	Description
Essential Operations	Enable core website functionality, security features, and user authentication
Performance & Analytics	Understand how visitors interact with our website to improve user experience
Personalization	Remember your preferences and provide customized content
Marketing & Advertising	Deliver relevant advertisements and measure campaign effectiveness
Social Media Integration	Enable content sharing and social media features

3. Types of Cookies We Use

We categorize the cookies on our website into the following categories based on their purpose:

4. Detailed Cookie List

Below is a comprehensive list of cookies used on our website, organized by category:

4.1 Essential Cookies

Cookie Name	Provider	Purpose	Duration
PHPSESSID	raphussolutions.com	Preserves user session state across page requests	Session
csrf_token	raphussolutions.com	Security token to prevent cross-site request forgery	Session
cookie_consent	raphussolutions.com	Stores user's cookie consent preferences	1 year
__cf_bm	Cloudflare	Bot management and security protection	30 minutes

4.2 Functional Cookies

Cookie Name	Provider	Purpose	Duration
lang	raphussolutions.com	Remembers user's language preference	1 year
theme	raphussolutions.com	Stores user's theme preference (light/dark)	1 year
timezone	raphussolutions.com	Stores user's timezone for displaying local times	1 year

4.3 Analytics Cookies

Cookie Name	Provider	Purpose	Duration
_ga	Google Analytics	Distinguishes unique users by assigning a randomly generated number	2 years
_ga_*	Google Analytics	Used to persist session state in GA4	2 years
_gid	Google Analytics	Distinguishes users for analytics purposes	24 hours
_gat	Google Analytics	Used to throttle request rate to limit data collection	1 minute
_clck	Microsoft Clarity	Persists Clarity User ID and preferences	1 year

4.4 Marketing Cookies

Cookie Name	Provider	Purpose	Duration
_gcl_au	Google Ads	Used for conversion tracking and ad personalization	90 days
_fbp	Meta (Facebook)	Used by Facebook for advertising and analytics	90 days
li_sugr	LinkedIn	Used for tracking conversions and retargeting	90 days
UserMatchHistory	LinkedIn	LinkedIn Ads ID syncing	30 days
__hssc	HubSpot	Tracks session for HubSpot analytics	30 minutes
__hstc	HubSpot	Tracks visitors for HubSpot analytics	13 months

4.5 Social Media Cookies

Cookie Name	Provider	Purpose	Duration
lidc	LinkedIn	Used for routing and LinkedIn functionality	24 hours
bcookie	LinkedIn	Browser identifier cookie for LinkedIn	1 year
fr	Facebook	Used for Facebook social plugins and analytics	90 days
guest_id	Twitter	Twitter tracking and personalization	2 years

5. Third-Party Cookies

We use services from third-party providers that may set cookies on your device. These providers have their own privacy policies and cookie practices. We recommend reviewing their policies to understand how they use your data:

Service	Purpose	Privacy Policy
Google Analytics	Website analytics and user behavior tracking	Google Privacy Policy
Google Ads	Advertising and conversion tracking	Google Privacy Policy
Microsoft Clarity	Heatmaps and session recording	Microsoft Privacy Policy
Meta (Facebook)	Advertising and social features	Meta Privacy Policy
LinkedIn	Advertising and social features	LinkedIn Privacy Policy
HubSpot	Marketing automation and analytics	HubSpot Privacy Policy
Twitter	Social sharing and advertising	Twitter Privacy Policy
YouTube	Video embedding and analytics	Google Privacy Policy
Cloudflare	Security and performance optimization	Cloudflare Privacy Policy

6. Managing Cookies

You have several options for managing cookies on our website and through your browser:

6.1 Using Our Cookie Preference Center

The easiest way to manage your cookie preferences on our website is to use our Cookie Preference Center below. This allows you to:

• View all cookie categories we use
• Enable or disable optional cookie categories
• Accept all cookies or reject non-essential cookies
• Save your preferences for future visits

6.2 Browser Settings

Most web browsers allow you to control cookies through their settings. Here's how to manage cookies in popular browsers:

Browser	Instructions
Google Chrome	Settings → Privacy and Security → Cookies and other site data Chrome Cookie Help
Mozilla Firefox	Settings → Privacy & Security → Cookies and Site Data Firefox Cookie Help
Safari	Preferences → Privacy → Cookies and website data Safari Cookie Help
Microsoft Edge	Settings → Cookies and site permissions → Cookies and site data Edge Cookie Help
Opera	Settings → Privacy & Security → Cookies Opera Cookie Help
Brave	Settings → Privacy and Security → Cookies and other site data Brave Cookie Help

6.3 Opt-Out Tools

You can also opt out of certain third-party cookies and tracking technologies using these industry tools:

• Google Analytics Opt-Out: Google Analytics Opt-out Browser Add-on
• Digital Advertising Alliance: DAA Opt-Out Platform
• Network Advertising Initiative: NAI Opt-Out Tool
• European Interactive Digital Advertising Alliance: Your Online Choices

6.4 Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) feature that sends a signal to websites requesting that your browsing activity not be tracked. Currently, there is no universal standard for how websites should respond to DNT signals. Our website currently does not respond to DNT signals, but you can still manage your preferences using the methods described above.

7. Cookie Preference Center

Use the controls below to manage your cookie preferences. Your choices will be saved and applied to your future visits to our website.

8. Similar Technologies

In addition to cookies, we may use other similar technologies to collect and store information:

8.1 Web Beacons (Pixel Tags)

Web beacons are small, invisible graphic images (usually 1x1 pixel) that may be placed on our website or in emails. They are used to:

• Track which pages and emails are viewed
• Measure the effectiveness of marketing campaigns
• Understand user behavior and preferences

8.2 Local Storage

Local storage (including HTML5 local storage and browser cache) allows us to store data locally on your device. Unlike cookies, local storage data is not automatically sent to the server with each request. We use local storage to:

• Improve website performance by caching resources
• Store user preferences that don't need to be sent to the server
• Enable offline functionality for certain features

8.3 Fingerprinting

We do not use browser or device fingerprinting techniques to identify individual users. We rely solely on cookies and the technologies described in this policy for tracking purposes.

9. Legal Basis for Processing

We process data collected through cookies based on the following legal grounds:

Cookie Category	Legal Basis	Explanation
Essential	Legitimate Interest	Necessary for website operation and security
Functional	Consent	You can opt-in or opt-out at any time
Analytics	Consent	You can opt-in or opt-out at any time
Marketing	Consent	You can opt-in or opt-out at any time
Social Media	Consent	You can opt-in or opt-out at any time

10. International Data Transfers

Some of the third-party services we use may transfer and process your data outside of your country of residence, including to countries that may not provide the same level of data protection as your home country.

When we transfer personal data outside the European Economic Area (EEA) or other regions with data protection laws, we ensure appropriate safeguards are in place, such as:

• Standard Contractual Clauses approved by the European Commission
• Binding Corporate Rules for transfers within corporate groups
• Certification under approved frameworks (e.g., EU-US Data Privacy Framework)

11. Your Rights

Depending on your location, you may have the following rights regarding cookies and the data collected through them:

11.1 Under GDPR (European Union)

• Right to Access: Request information about cookies and data we have collected
• Right to Rectification: Request correction of inaccurate data
• Right to Erasure: Request deletion of your data
• Right to Restrict Processing: Limit how we use your data
• Right to Data Portability: Receive your data in a structured format
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent at any time

11.2 Under CCPA (California)

• Right to Know: Know what personal information is collected
• Right to Delete: Request deletion of personal information
• Right to Opt-Out: Opt-out of the sale of personal information
• Right to Non-Discrimination: Not be discriminated against for exercising rights

11.3 Under IT Act (India)

• Right to Review: Review data collected about you
• Right to Correction: Request correction of inaccurate information
• Right to Withdraw Consent: Withdraw consent for data processing

12. Children's Privacy

Our website is not intended for children under the age of 16 (or the applicable age of consent in your jurisdiction). We do not knowingly collect personal information from children through cookies or other technologies.

If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately. If we discover that we have collected personal information from a child without appropriate parental consent, we will take steps to delete that information.

13. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes:

• We will update the "Last Updated" date at the top of this policy
• For significant changes, we will provide a prominent notice on our website
• We may request your consent again if required by law

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.

14. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us:

For complaints regarding our use of cookies or data protection practices, you may also contact your local data protection authority:

• European Union: Your local Data Protection Authority (DPA)
• United Kingdom: Information Commissioner's Office (ICO)
• California, USA: California Attorney General's Office
• India: Ministry of Electronics and Information Technology